The Rolex 1908: A New Era of Elegance

In 2023, Rolex debuted this new collection, which took the place of the renowned Cellini dress watch brand. The name 1908 refers to the birth year of the famous Swiss company, founded by Hans Wilsdorf. The 1908 carries forward the long-standing fundamentals of Rolex.

The Ice Blue Dial: Classic Design Meets Modern Craft
With its three, nine, and twelve numerals and a tiny seconds hand at six o'clock, the dial design is reminiscent of the Oyster Perpetual from 1931. This particular ice blue dial showcases a guilloché rice-grain motif, enhancing the elegance of the watch. The minute track around the edge of the dial is finished with a different motif on each side, adding subtle contrast and refinement. Although the technique of guilloché has been known for over five centuries, it requires exceptional skill and considerable experience to execute properly. 

In addition, the dial is signed with the brand name at 12 o’clock and the words ‘Superlative Chronometer’ positioned just above the small seconds hand at 6 o’clock.

The Rolex Calibre 7140: Precision from Within
The 1908 is powered by Rolex’s in-house developed and manufactured movement, the calibre 7140. This self-winding movement displays the time along with a small seconds hand at 6 o’clock. The movement features the Syloxi hairspring, crafted from silicon and introduced in 2014. In addition, the calibre is equipped with an openwork oscillating weight in 18ct yellow gold, engraved with the words ‘Chronometer Perpetual’. These details can be admired through the sapphire case back.

The Leather Strap: Comfort Meets Elegance
Both a brown and a black leather strap with a butterfly clasp are available for the platinum 1908. Adding to the comfort and elegance of the watch. 

Conclusion: A Timeless Tribute
The new Rolex 1908 collection is a tribute to the brand’s rich heritage, highlighting the craftsmanship and origins it stems from. Available exclusively in precious metals, gold or platinum. It is a watch that embodies elegance, tradition, and innovation. Already, it stands out as a future classic.

Thanks for reading,
Steiner Maastricht